{"id":5949,"date":"2018-03-21T03:28:20","date_gmt":"2018-03-21T03:28:20","guid":{"rendered":"https:\/\/www.legitgambling.com\/news\/?p=5949"},"modified":"2018-03-21T03:28:20","modified_gmt":"2018-03-21T03:28:20","slug":"snapchat-bans-initial-coin-offering-ico-ads","status":"publish","type":"post","link":"https:\/\/www.legitgambling.com\/news\/snapchat-bans-initial-coin-offering-ico-ads\/","title":{"rendered":"Snapchat Bans Initial Coin Offering (ICO) Ads"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5950 alignleft\" src=\"https:\/\/www.legitgambling.com\/news\/wp-content\/uploads\/2018\/03\/snapchat.jpg\" alt=\"\" width=\"380\" height=\"250\" \/>Snap Inc. has banned advertising of initial coin offerings (ICOs) in the Snapchat app, <a href=\"https:\/\/cheddar.com\/videos\/snapchat-bans-cryptocurrency-ico-ads\">according to a report on Cheddar<\/a>. The decision follows a similar announcement made <a href=\"https:\/\/www.legitgambling.com\/news\/crypto-currency-market-bleeds-as-facebook-bans-ico-crypto-ads\/\">by Facebook<\/a>, Google and <a href=\"https:\/\/www.legitgambling.com\/news\/twitter-to-ban-ads-related-to-cryptocurrencies-icos\/\">Twitter over<\/a> the past two months. However, Snap has not banned other kinds of <a href=\"https:\/\/www.legitgambling.com\/cryptocurrency\">ads related to cryptocurrencies<\/a>.<\/p>\n<p><a href=\"https:\/\/www.legitgambling.com\/news\/google-bans-cryptocurrency-ico-ads-effective-june-2018\/\">Unlike Google, whose ban on cryptocurrency ads would become effective<\/a> only in June 2018, Snap\u2019s ban on ads related to ICOs has been in effect since early February. The company\u2019s spokesperson refused to comment on whether Snap would implement a blanket ban on cryptocurrency related ads in the future.<\/p>\n<p>Unlike raising money through IPOs, which consumes a lot of time and money, raising funds for projects through ICOs have become a simple task. A company has to spend between four to seven percent of the capital raised and an additional $4.2 million in accounting costs while going through the IPO route to raise money for the projects.<\/p>\n<p>Instead, it costs only $60,000 to raise money through ICOs and the process can be completed in three months. The abuse of the system has led the SEC to conduct a probe into the ICOs. More than a dozen ICOs have received subpoenas from the SEC.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Snap Inc. has banned advertising of initial coin offerings (ICOs) in the Snapchat app, according to a report on Cheddar. The decision follows a similar announcement made by Facebook, Google and Twitter over the past two months. However, Snap has not banned other kinds of ads related to cryptocurrencies. Unlike Google, whose ban on cryptocurrency [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68],"tags":[],"class_list":["post-5949","post","type-post","status-publish","format-standard","hentry","category-cryptocurrency"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Snapchat Bans Initial Coin Offering (ICO) Ads<\/title>\n<meta name=\"description\" content=\"Snap Inc. has banned advertising of initial coin offerings (ICOs) in the Snapchat app, according to a report on Cheddar. The decision follows a similar announcement made by Facebook, Google and Twitter over the past two months. However, Snap has not banned other kinds of ads related to cryptocurrencies.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.legitgambling.com\/news\/snapchat-bans-initial-coin-offering-ico-ads\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Snapchat Bans Initial Coin Offering (ICO) Ads\" \/>\n<meta property=\"og:description\" content=\"Snap Inc. has banned advertising of initial coin offerings (ICOs) in the Snapchat app, according to a report on Cheddar. The decision follows a similar announcement made by Facebook, Google and Twitter over the past two months. However, Snap has not banned other kinds of ads related to cryptocurrencies.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.legitgambling.com\/news\/snapchat-bans-initial-coin-offering-ico-ads\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-03-21T03:28:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.legitgambling.com\/news\/wp-content\/uploads\/2018\/03\/snapchat.jpg\" \/>\n<meta name=\"author\" content=\"Cameron Bishop\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Cameron Bishop\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/snapchat-bans-initial-coin-offering-ico-ads\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/snapchat-bans-initial-coin-offering-ico-ads\\\/\"},\"author\":{\"name\":\"Cameron Bishop\",\"@id\":\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/#\\\/schema\\\/person\\\/0e2e077765174748afc2362c890e3f91\"},\"headline\":\"Snapchat Bans Initial Coin Offering (ICO) Ads\",\"datePublished\":\"2018-03-21T03:28:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/snapchat-bans-initial-coin-offering-ico-ads\\\/\"},\"wordCount\":208,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/snapchat-bans-initial-coin-offering-ico-ads\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/wp-content\\\/uploads\\\/2018\\\/03\\\/snapchat.jpg\",\"articleSection\":[\"Cryptocurrency\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/snapchat-bans-initial-coin-offering-ico-ads\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/snapchat-bans-initial-coin-offering-ico-ads\\\/\",\"url\":\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/snapchat-bans-initial-coin-offering-ico-ads\\\/\",\"name\":\"Snapchat Bans Initial Coin Offering (ICO) Ads\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/snapchat-bans-initial-coin-offering-ico-ads\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/snapchat-bans-initial-coin-offering-ico-ads\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/wp-content\\\/uploads\\\/2018\\\/03\\\/snapchat.jpg\",\"datePublished\":\"2018-03-21T03:28:20+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.legitgambling.com\\\/news\\\/#\\\/schema\\\/person\\\/0e2e077765174748afc2362c890e3f91\"},\"description\":\"Snap Inc. has banned advertising of initial coin offerings (ICOs) in the Snapchat app, according to a report on Cheddar. 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